Research, commentary, and news about influencer marketing best practice.
Hiring an influencer can do great things for your business – but it’s not always as simple as it sounds.
As an influencer marketing agency, Wear Cape have barrels of experience when it comes to hiring influencers. This means we … Read the rest
Influencer marketing is a booming industry, with around 96% of users engaging more than ever with the people they follow on social media.
With so much of our time spent online nowadays, it’s no surprise that web marketing is doing … Read the rest
Social media influencer marketing is a multi-billion dollar industry.
Seems easy enough: a person posts on social media to entice consumers to purchase products. Social media users interact with the post and boost the word of mouth for the brand.… Read the rest
You’ve heard of influencer marketing. They have the audience and the content, and you’ve got the product, right? Well, there’s a lot more to it.
It’s been growing in popularity, too. In fact, 93% of marketers use influencer marketing for … Read the rest
There’s a primary reason why businesses are creating influencer marketing campaigns. 90% of marketers believe influencer marketing to be effective, according to a recent report.
However, the same report discovered that finding the right brand ambassador is still the most … Read the rest
In a world where much of our time is spent online, it’s no surprise that influencer marketing is so effective in helping brands to grow.
Hiring an influencer to help with a marketing campaign has been known to bring in … Read the rest
So you thought influencer marketing was just a #hashtag and social media thing for the selfie brigade? The truth is that the global market size of influencer marketing platforms is forecast to rocket upwards. Forecasts estimate a staggering 32% CAGR … Read the rest
Keywords to optimize the article for: Influencer Marketing Agency, best influencer marketing campaigns
The average person spends a whopping 2.5 hours every day on social media. And with 3.78 billion social media users across the globe, that’s a whole lot … Read the rest
The popularity of live streaming is continuously reaching new heights of both content creators and viewers, with the Amazon owned streaming giant, Twitch, leading the charge. The rise of Twitch streaming represents an incredible opportunity for marketers to reach a … Read the rest
How does someone you’ve never met, never spoken to and never seen in real life make you trust them? Why do we believe in a person’s expression of opinion so highly, as opposed to an ad telling us something? It … Read the rest
Hiring an influencer can do great things for your business – but it’s not always as simple as it sounds.
As an influencer marketing agency, Wear Cape have barrels of experience when it comes to hiring influencers. This means we … Read the rest